Partners In Crime, Nike 6.0

Partners in Crime 10 individual Nike 6.0 riders from across Europe are united in 5 teams of two by the bikes that they ride. Each team set out to produce a web edit, shot and directed by a different director.

The Pool was more than a BMX comp, it was one of the most extra-ordinary gatherings of the BMX community this century. From the draining of a soon to be demolished local authority swimming pool in Dagenham, East London, into a world class park in less than two weeks was a feat in itself, but to see the diversity and level or riding on display at the launch event was truly remarkable. 40 international riders with a brand new team format saw non-comp riders, veterans, street destroyers an...

Nike 6.0 European pro team mates Stefan Lantschner and Simone Barraco escaped the colder climate of Italy for a winter in the year round street haven of Barcelona. Three months of ping pong, pizza, dirty dishes and some awesome riding were captured for this sweet new edit by Matty Lambert.

Nike presents a new kind of show, with all your favourite stars. The Pool, coming soon.....

Known globally as a rider willing and able to push the boundaries of what is and isn’t possible, Harry Main has joined elite UK athletes including Paula Radcliffe, Rio Ferdinand and Mark Cavendish in pledging how they plan to ‘Make It Count’ this year. Coming out of a strong year-end, Harry has pledged to carry on by raising the bar in trick innovation and to progress his park riding to another level. The Nike athletes are challenging you to ‘Make It Count’ under the hashtag #makeitcount.