adidas Snowboarding | Nomad 1 of 3: Japan

In 1924, adidas embarked on a mission to provide athletes with the best possible equipment. Since then, snowboarding became a thing, but our mission remains the same. Our athletes are the heart and soul of everything that we do here at adidas. With “Rider of The Year”, and “Video Part of The Year” nominations, this past season was a big one for our Snowboarding team. So let’s celebrate that together, even if it is just on the Internet. Here’s a highlight reel of sorts, featuring a handful of...

Inspired by the 90s skateboarding staple and built for the snow, The Superstar boot has arrived. Last spring as the season was coming to a close, with video parts wrapped up and the gnarliest tricks in the bag; the adidas Snowboarding team brought it back to the basics and took some laps. Featuring Kazu Kokubo, Keegan Valaika, Jake Blauvelt, Louif Paradis along with special guests Nik Baden, Alex Sherman and Mark Gonzales. inspirée par le skate de base des années 90 et construite pour le s...

starring- Forest Bailey, Keegan Valaika, Wyatt Stasinos, Shayne Pospisil, Timmy Ronan, Cody Rosenthal, Doran Laybourn, Jonas Michilot, Robbie Walker, Alex Stathis, Brendan Keenan, Nick Russell, Mason Aguirre, Jake Koia, Benny Urban, & our homies

The backcountry environment is a demanding and dangerous place. Learning how to handle a snowboard in this often harsh and always consequential terrain isn't for everyone. Helen Schettini however, is totally up for the challenge. The Kamloops, British Columbia native who migrated west at age seventeen to pursue her snowboard dream has spent the last several seasons exploring and progressing in Whistler's legendary backcountry. As one of only a small handful of female riders who undertake the...

Eric Jackson is truly a product of his environment. Raised on the steeps of California's Eastern Sierra range, E-Jack grew up riding the massive parks of Mammoth and exploring the surrounding backcountry as a hyperactive grom. Driven by his older brother John, Eric rode twice as hard and developed a deep bag of tricks and explosive style. This dedication quickly earned him professional status and a yearly spot on the Standard Films roster. In 2011, Eric joined a new crew and produced a mind-b...

Here's the full flick. Enjoy 53 minutes of madness from the Winter of 2011-2012. The Mad Ones is a a web-based video project by Liam Gallagher. Inspired by the Beat Generation and specifically the writings of Jack Kerouac, The Mad Ones followed the freaks, all winter long. This is a movie about snowboarding and some Beatniks. Featuring: Forest Bailey, Forrest Burki, Patrick McCarthy, Shaun McKay, Wyatt Stasinos, Nick Russell, Kael Martin, Bryan Fox, Mark Landvik, Lucas Debari, Nick Enne...

As a world-renowned pro at the forefront of backcountry progression, Jake is known for his fluid blend of soulful freeriding and innate technical trickery. In his quest for pure, all-mountain expression, the Vermont native turned Washington local has pursued a singular and relevant path in snowboarding. Jake’s formative years were spent on the east coast competing in icy halfpipes and rock hard slopestyle courses, until he turned pro after winning some of the biggest events in the world, i...

Watching Forest confidently step to big, brutal street rails you’d never guess that he’s such a mellow kid. It’s true. He’s a self-proclaimed Dead Head from rural Vermont. Over the past few seasons this semi-nomadic slayer has emerged as a versatile rider committed to steadily progressing his game on all types of terrain. His creative, skate-inspired approach to the streets is backed by solid board control fundamentals that he honed as a young buck on the icy slopes of Stratton Mountain. Summ...