derrek lever : 3 videos

adidas Snowboarding presents a street-centric collaboration with Videograss. Featuring Derrek Lever, Alex Sherman, and Tommy Gesme; introducing Ben Bilodeau and Craig Cameron.

Quote by Alex Tank: "The moment when you're trying to film in the allegedly cold streets of Helsinki for the new Adidas/Videograss project and you accidently end up in Europe's best resort called Laax. Well more or less accidently. After four days of excessive rain in snowboarding's streetmecca of Helsinki we decided to pull the plug and give the homies in Laax a call. They promised us sun, warm temperatures and a perfect slushy park. You know it's Go-Time when the shapers themselves drag yo...

In 1924, adidas embarked on a mission to provide athletes with the best possible equipment. Since then, snowboarding became a thing, but our mission remains the same. Our athletes are the heart and soul of everything that we do here at adidas. With “Rider of The Year”, and “Video Part of The Year” nominations, this past season was a big one for our Snowboarding team. So let’s celebrate that together, even if it is just on the Internet. Here’s a highlight reel of sorts, featuring a handful of...